Privacy, in plain language

No accounts. No ads. No trackers. Below we explain exactly what that means, and where the limits of that promise are.

What lives where

WhatWhere it livesWhat our server sees
Your lists, list names, and membersOnly on your own devicesEncrypted gibberish only, unreadable
The key everything is encrypted withSecurely stored on your device; briefly visible in an invite linkNever, invites themselves are encrypted too
Location, store reminders, saved storesOnly on your deviceNothing, our server has no endpoint that even accepts coordinates
Who you areA random device ID and a keypair, no name, no email, no accountJust that random ID and a push token
Unavoidable residual metadataWhich (random) devices belong to which (random) group, roughly when something was sent, and how much data, plus your IP address at the connection level (not logged or stored)

What we do

What we do NOT claim, the honest version

Encryption protects you against nosy third parties, data breaches, and data-mining for profit, not against every conceivable scenario. Specifically: